OUR SERVICES
Brand Strategy
After some thorough research, we delve into who your audience is, what makes them tick and where we can reach them.
Assessing your competitors and understanding their failures and successes
Analysing your current marketing funnel and looking at what content we can create for each stage.
Identifying what’s working in your marketing and what’s not and coming up with a plan to do it more effectively.
PR.
PR is no dark art.
Louder for the people at the back?
PR IS NOT SOME FORM OF DARK ART.
You just have to be really strategic, uber determined and utterly relentless.
Which we have proven time and time again.
Social Media
Creating a solid strategy and organic content plan
By aligning your business goals and
social media objective, you get the results you need
Likes and followers are vanity metrics, we focus on driving traffic to your website through brand collaborations, meaningful engagement and revised strategy
Telling your story through social and engaging with your audience where they hang out most
We can also learn a lot by simply listening to what your audience have to say
Paid social
After creating the target audience personas across social media, we shall then map out the funnel and identify content topics for each stage
Top of the funnel content is broader, targeting topics that your ideal customers are interested in.
Content at the lower end of the funnel is more related to your product offering
We would then identify which ads would work for each stage, gather/create any content/assets required and build the ads
We implement a monthly review<>refine process to report on successes and identify any areas that potential need to be tweaked
Content Creation
Content Strategy - Helping you understand what you need
Regular Shoots - Keep your content current
Regular High quality imagery - Print quality shoots 6 times a year from our team. (Featured in GQ, The Rake, Vogue)
Build your video library - Video is now a crucial part of PR and Social. Build a plethora of footage with Bi-Monthly shoots.
SEO
Improving your search appearance
On page
Copywriting
Image optimisation
Internal linking
Keyword placement
Off page
Backlinking through PR and blogger collaboration
Social media
Monthly reports
Keyword tracking
Google My Business management and post updates